Creation unfolds in chains.
HASSHIKI dissolves their boundaries.
Streaming services, distribution platforms, and social media have made it possible for artists to present their work to the world while remaining individual. At the same time, the rapid development of generative AI—now a powerful tool that supports the creative process—has also begun to create conditions in which artists can more easily withdraw into isolation, both in making work and in releasing it.
If we understand creation as “an act that triggers chain reactions with the world,” then the loss of creative connections between artists, others, and society may ultimately reduce the possibilities of creation itself.
That is why we reframe all creation as a chain reaction born from a state of freed awareness, where boundaries loosen and dissolve. We call this HASSHIKI.
One expression calls forth the next; what is newly born then leads to further creation. We are a label / collective that designs the platform where such chains emerge—the WHITEOUT SESSION—through sound, light, the body, design, technology, and human involvement.
When artists from different fields intersect, and audiences join the circle of response, the result can carry forward into someone else’s next act of creation. HASSHIKI opens the open chain itself to society.
If we understand creation as “an act that triggers chain reactions with the world,” then the loss of creative connections between artists, others, and society may ultimately reduce the possibilities of creation itself.
That is why we reframe all creation as a chain reaction born from a state of freed awareness, where boundaries loosen and dissolve. We call this HASSHIKI.
One expression calls forth the next; what is newly born then leads to further creation. We are a label / collective that designs the platform where such chains emerge—the WHITEOUT SESSION—through sound, light, the body, design, technology, and human involvement.
When artists from different fields intersect, and audiences join the circle of response, the result can carry forward into someone else’s next act of creation. HASSHIKI opens the open chain itself to society.
Why “White”
In additive color mixing, the more light overlaps, the closer it becomes to white. In sound, the more the spectrum is filled, the closer it approaches white noise. When differences overlap, space saturates, and boundaries melt away, our senses become freer—this is the state we call HASSHIKI.
Origin of the Name / Mark
| [Pronunciation] | HASSHIKI (ha-shi-ki) |
| [Origin] | Inspired by the Buddhist concept of the eight modes of consciousness—the “Eight Consciousnesses” (Hasshiki)—we redefine HASSHIKI as a state in which diverse forms (sound, image, body, space, light, words, documentation, community) are traversed and layered, leading to sensory saturation: whiteout. The logo mark visualizes points of contact across multiple domains through a Voronoi diagram generated from code. It represents a loose solidarity that respects each artist’s territory while allowing HASSHIKI to emerge at their boundaries. |